Product Strategy and Development

How do you turn a great idea into a product? A disciplined approach to product development and project planning is key. We can help manage all phases, from idea inception through development. We can help throughout the entire process, whether Agile or enterprise-class stage-gate development:

- Market Research and Idea Development - We can assist with high-level brainstorming, consumer research and concept testing.
- Product Roadmap - Prioritize product features according to ROI and/or customer needs.
- Detailed Business Requirements Document (BRD) - Also known as Market Requirements Document (MRD). We can help you turn a business strategy into detailed business requirements, process-flows, storyboards and prototypes.
- Project Planning - We can project-manage large cross-functional groups and ensure strict deadline discipline. We can also help you implement a staged development and review process for ongoing development cycles.